Fashion

BRAND SPOTLIGHT: OBVIOUSLY CHIC

I love supporting Canadian boss babes, and with Canada celebrating it’s 150th it’s definitely something that’s top of mind lately! And besides us small town girls gotta stick together am I right?

Owner and creator of Obviously Chic, Jess grew up in rural SK, and always dreamed of being a part of something fabulous. Rather than wait around for it to find her she took measures into her own hands and started her own company. Keeping the clothing affordable, and available in sizes to fit all women Jess might have packed up her loot and moved to the city, but she’s forever reminded of the many ladies she wants to dress.

Founded in 2009, Obviously Chic started out as a Pop Up Shop, but quickly grew into so much more. Now Jess runs a boutique, maintains her online business, owns and ice cream shop (I mean how adorbs is this girl?), a furniture store, and just launched the Daisy Mae Collection and even plans on expanding to menswear in the fall! Out of breath? LOL Oh yeah me too! This girl doesn’t miss a trick hey?

We’re so happy to be working with a fellow boss babe to show you some of my favorite pieces from the Daisy Mae collection. Featured in this post is my new favorite tee. The Mint Floral Tee is soooooo soft, and soft cozy, it hugs in all the right places it made for the perfect road trip shirt while touring around Wolfville this past weekend.

From cozy pants to graphic tees, to printed skirts Jess seriously picks the most fun things. Like I actually am lusting every single top ! Check out these tees! They are SO stinking CUTE. With so many tops to choose from you’re going to have a hard time just choosing one! Shop more tees here. And don’t forget to check out the Daisy Mae Collection here.

 

Hope you enjoyed today’s babes supporting babes post! Looking forward to doing more of these features!

xx

Kayla

 

 

 

*This post was sponsored by Obviously Chic, however, all opinions are my own.

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1 Comment

  • Reply Crystal June 8, 2017 at 5:27 pm

    Oh my gosh I love the cacti tee!

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